About TradieFlow
We're on a mission to help tradies take control of their business finances with simple, powerful profit tracking tools built specifically for the trades industry.
Our Story
TradieFlow was born from real-world experience in the trades industry. After years of struggling with spreadsheets, complicated accounting software, and generic business tools that just didn't understand the unique needs of tradies, we knew there had to be a better way.
We founded TradieFlow to create the profit tracking solution we wished we'd had when running our own trades businesses. A tool that's powerful enough to give you real insights into your business performance, but simple enough to use on-site between jobs.
Today, TradieFlow helps hundreds of tradies across the country track their profits, manage their teams, and grow their businesses with confidence. We're just getting started.
Our Values
The principles that guide everything we do
Built for Tradies
We understand the unique challenges of the trades industry because we've been there ourselves.
Simplicity First
Complex problems deserve simple solutions. We focus on making profit tracking effortless.
Community Driven
Our features and roadmap are shaped by feedback from real tradies running real businesses.
Business Growth
We're committed to helping tradies build more profitable and sustainable businesses.
Meet the Team
The team behind TradieFlow
James Forsyth
Growth Marketing Specialist
A Growth Marketing specialist with extensive experience in Fintech and scaling businesses. James has worked with Fintech funded startups like Aikido Finance, bringing quantitative investing strategies to everyday investors. His expertise spans from scaling tradies businesses with growth strategies to building repeatable B2B marketing systems. With experience in SaaS platforms and investment research tools, James understands both the technical and business challenges that modern businesses face. He's passionate about helping grassroots businesses and tradies implement growth strategies that drive real results and sustainable business growth.
Expertise
Ben Nossiter
10+ years in trades & business management
With over a decade of experience in the trades industry, Ben understands the challenges that tradies face when it comes to managing profits and business growth. After running his own successful Residential Painting Business (Picture Perfect Painting and Decorating), he identified the need for better profit tracking tools specifically designed for the trades industry. Ben's career grew from childhood hobbies of drawing, creating, and selling, leading him to build a unique high-quality painting business that helps home and business owners breathe fresh life into their spaces by working closely with colour consultants and his team.
Expertise
Kyle Grattan
Machine Learning & Web Development graduate
Originally from Yorkshire now based in Queenstown, NZ. I'm a Machine Learning & Web Development graduate based in Queenstown, New Zealand, currently working on projects focused on adventure tourism operations and Next.js optimisations. As a riverboarding guide, I'm passionate about adventure and safety, which directly inspires my work in software solutions for high-stakes industries. Outside of coding and river guiding, I'm also a drummer, always chasing rhythm and creativity in everything I do. Driven by continuous learning, teamwork, and developing impactful tools that solve real-world problems.